Here’s something so obvious I’m not sure why someone hasn’t thought of it sooner: Rather than package water in hard to dispose of plastic bottles, why not ship them in paper cartons? To be sure there will be a very thin plastic film liner, I doubt they’ll be using wax, but even so the ability to flat crush and recycle or biodegrade the paper is a huge win to for the “bottled” water industry.
My only suggestion would be that they tether the screw off cap to the carton to prevent it ending up as unwanted trash. And just look at those four gorgeous sides on which to print something …
Ok, listen up packaging guys: I want an insulated, flat pack container for my morning coffee with a large screw on cap I can safely drink from!
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